“We wanted a space that was appealing to our current and future team members that supports our collaborative work environment,” Starr said about the company’s search for the right location for its headquarters. ![]() Due to this reinvestment, Fort Wayne has had six consecutive years of positive domestic migration, leading it to be the fastest growing area in the Great Lakes region. Plus, as Cutter pointed out, the city was able to attract the largest state redevelopment tax credit in history for the Electric Works project. Fort Wayne’s investment in the Electric Works project and a $100 million riverfront development represent the commitment it is making to be an attractive option that offers a high quality of life with high quality jobs.Īfter several large investments in city improvements, such as a new baseball park, improved walkability, and better public infrastructure, the city started attracting private investors. One thing these companies have in common is the need to attract technology talent. There are aerospace and defense, manufacturing with GE, and a lot of growth in ecommerce logistics.” “We have been focused on maintaining diversity with the economic base supporting Fort Wayne. “We took the approach to have a high quality of life and low cost of living, and focused on projects where private sector would invest,” Urbahns said. So, Fort Wayne had to be strategic about preparing incentives to keep the longtime partner, hoping to make it into a can’t-miss opportunity, which is how the Electric Works project evolved. But we knew that attracting and retaining the next generation of Do it Best team members was going to require a different approach.” Kicking Off Electric Worksĭo it Best considered eight different markets as locations for its new international headquarters, which coincided with its distribution centers, said John Urbahns who serves as the president and CEO of Greater Fort Wayne. ![]() We have an exceptional team in Fort Wayne, and we didn’t want to disrupt that dynamic or the culture we’ve worked so hard to nurture and grow. “Fort Wayne has been home since our founding in 1945,” Starr said. A better facility was a critical piece to recruiting the right people. Plus, Do it Best is becoming more and more of a technology company, and with that transition, it had to shift focus to attracting talent.
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